Beyond the Barcode

Integrated digital offers help retailers build loyalty with shoppers

Over 4 billion coupons downloaded, and counting

Built for your best shopping days

Digital coupons are more than a barcode on a screen. Integrated into point of sale systems or retailer loyalty programs, YOU Tech’s white label platform delivers the largest digital offer network: a scalable platform built for high volume days, brand content from all major publishers, and fraud-resistant coupons for shoppers. Traditional paper coupons don’t provide visibility or insights. Digitally-integrated offers are trackable across all marketing channels to help retailers personalize the shopping experience and build long-term shopper loyalty. All of this, backed by trusted retail service experts, is why YOU Tech boasts 4 billion coupons downloaded, and counting.

Proven Results

0 %
Redemption Growth Rate
0 +M
Dollars Saved by Shoppers
0 +M
Household Reach
0 %
Redemption Rate
(vs 0.4% for paper coupons)

Platform of Choice

With each clip and shopper engagement, YOU Technology has built a wealth of actionable data and insights. With this knowledge, expertise and tenacious client focus, YOU Technology is committed to win the hearts of shoppers on behalf of its retailers with compelling digital engagements offered at the right place, in the right way, at the right time.

Self-Service Solution
Create, distribute and publish digital coupons and offers with a multi-channel reach
Content Integrity
Fight fraud and ensure quality and performance of digital coupons and engagements
Fully Integrated
Configure to meet system requirements and approval flows
Complex Offer Types
Support points-based, promotional, continuity, BXGY and several more offer types
Predictive Analytics
Take the guesswork out of campaign budgeting with data-driven prediction tools
Real-Time Management
Dynamically monitor and fine-tune coupons, offers and other engagements in real-time
Targeting & Segmentation
Personalize the right coupon to the right shopper with attribution-based optimization
Measure key performance indicators with ad-hoc reporting and analytics
Shopper Care Center
Empower loyalty team with simple-to-use customer service tools

Secure Approach

YOU Technology’s approach to digital coupons and offers doesn’t rely on bar codes or any other external factor that can be copied during the coupon or offer’s lifecycle. Set up in advance and fully integrated with POS, shoppers must present a loyalty card or unique ID at checkout in order to redeem coupons and offers. This truly digital approach fights fraud by eliminating counterfeit coupons and unlawful redemptions, subsequently saving retailers millions of dollars.


Experience that Wins

YOU Technology’s targeting and segmentation engine and program expertise partner with retailers to build the best shopper engagement experience for capturing loyalty. Leveraging market research, shopper behavior and transactional data, YOU Technology equips its retailers with the ability to dynamically respond and engage their shoppers along the entire shopper journey – delighting their shoppers with captivating digital coupons, offers and specialized content, how they want, where they want and when they want them, all in real-time.


Tenacious Focus

YOU Technology’s solutions embrace the philosophy that nothing should stand between a shopper and her retailer. With a self-service, highly customizable digital distribution and publication platform plus effortless integration options, YOU Technology empowers retailers to present the best possible multi-channel shopper engagement experience while preserving a retailer-centric brand presence.


Don’t Just Take Our Word for It

In the News

Digital Offers For Retailers: The Key To Personalization Success
The Point of Sale News – January 27, 2017

Today’s consumers respond to personalized engagement with the retailers they love and trust, but building strong relationships doesn’t happen overnight. more

Digital Coupon Provider Appoints Neeta Bidwai VP Marketing, Julia Rhodes VP Product
The Point of Sale News – December 16, 2016

By integrating with POS systems or retailer loyalty programs, YOU Tech’s white label technology delivers the largest digital offer network, a scalable platform with a track record of high volume success, aggregated national brand content from all major publishers, and fraud-resistant coupons for loyal customers. more

Tech Companies Partner to Give Grocers Digitally Integrated Offers
Progressive Grocer – December 8, 2016

A new partnership between YOU Technology and LOC Software gives grocers the ability to digitally integrate manufacturer promotions into their point-of-sale systems, permitting consumers access to digital offers via mobile and desktop apps. more

CEO Outlook 2017
Chief Executive – November 15, 2016

Cheryl Black, CEO of digital-coupon leader You Technology, suggested that "economic uncertainty will drive people to be frugal and cautious, which will probably cause a slowdown." CEOs in the Business Roundtable reflected this same glum prospect for 2017 in the group’s third-quarter Economic Outlook Survey. more

More News

CEO Outlook 2017
Chief Executive – November 15, 2016

Cheryl Black, CEO of digital-coupon leader You Technology, suggested that "economic uncertainty will drive people to be frugal and cautious, which will probably cause a slowdown." CEOs in the Business Roundtable reflected this same glum prospect for 2017 in the group’s third-quarter Economic Outlook Survey. more

YOU Technology Hits 4B Digital Coupon Downloads
Progressive Grocer – November 7, 2016

Partnering with more than 80 top grocery, drug and convenience retailers, including Kroger, Sprouts, Shoppers Drug Mart, Shop Rite, Harris Teeter, Shop 'n Save and King Soopers and serving consumers in all 50 states and in Canada, San Francisco-based YOU Technology posted 42 percent growth in digital offer redemption over the past year, driven primarily by advances in shopper personalization. more

Reports ID coupon, mobile as engagers
BizReport – October 31, 2016

"Digital offers continue to gain momentum, as evidenced by the phenomenal download rates we are seeing," said Cheryl Black, CEO of YOU Technology. "In the course of an hour, millions of offers are downloaded through our platform. As more companies realize the benefits of targeting and personalization, the number of downloads has exponentially increased. " more

YOU Technology Hits 4 Billion Digital Coupon Downloads as Businesses Rapidly Move to Reach Consumers in Real-Time
The Point of Sale News – October 28, 2016

YOU Technology, LLC, the leading provider of digitally-integrated offers announced that 4 billion coupons have been downloaded onto shopper loyalty accounts using its white label platform for retailers. more

Ballet Dancer Turned CEO Effectively Uses Digital Promotions To Help Create Customers
CBS San Francisco – August 26, 2016

Performing arts, especially one as taxing as ballet, often have a limited span in which one can make a living professionally. Former ballet dancer Cheryl Black, CEO of YOU Technology, came to this realization not through injury, but through economic realities. more

Learn from the trailblazers: Advice for women in STEM fields
College of St. Scholastica – June 20, 2016

You're more than a stereotype. Don't listen to the perceptions and judgments of others. Your motivations and inspirations for entering STEM fields should be the sole driving force behind what you choose to study and, ultimately, the greatness you achieve. more

Executives Need to Stop Taking Themselves So Seriously
Fortune – June 11, 2016

You don’t have to be “on” 24 hours a day. It’s true that business leaders who are respected among their workforce will likely get the best results from their staff. As a CEO of a tech company in the San Francisco Bay Area, I often read books and articles on business leadership. Some of the articles I run into often ask the question, “Would you rather be liked or respected at work?” more

YOU Technology’s Platform Allows Retailers to Engage with Millions of Shoppers Through Digital Offers
Deal Crunch – June 1, 2016

No one likes forgetting coupons when they head to the store. Most people have experienced that sinking feeling when they head to the checkout and realize those perfectly clipped coupons are still laying on top of their desk at home. It’s wasted savings. About 36 % of shoppers forget to use paper coupons when they’re at the store, which could cause them to forgo a shopping trip or not spend as much. more

If I Knew Then…
Crain’s – May 14, 2016

The Mistake: I was 29 and a relatively new manager. I was managing a small software engineering team at a company called Cullinet, one of the early startups. Cullinet and IBM had two of the only database management systems. At the time, they were one of the early success stories of the industry—until all of a sudden we were being leapfrogged. more

YOU Technology Reaches 3 Billion Digital Coupon Clips
Marketwired – April 06, 2016

YOU Technology, LLC, the United States’ leading digital coupon provider behind some of the top names in grocery and retail, today announced that shoppers have clipped more than 3 billion unique digital coupons from its network since November 2009. This has saved American families upwards of $600 million through strictly paperless coupons. more

How Is Predictive Analytics Being Used in Grocery? – March 26, 2016

What is the number one area that grocers should focus on with predictive analytics? There are many areas for predictive analytics of course but the number one area should be Targeted Promotions and Campaigns. more

How to combat coupon fraud
BizReport, Ecommerce – February 29, 2016

Coupons continue to be a strong tool for retailers to use both online and offline, but in the digital space, coupon fraud is becoming a bigger problem. Kristina: How big a problem is coupon fraud? Cheryl Black, CEO of YOU Technology: We often view it as a subtle issue, but it’s a problem that’s costing U.S. retailers and manufacturers hundreds of millions of dollars in lost revenue each year. more

The Only Time It’s Okay To Pass Up a Great Opportunity, Commentary – February 20, 2016

It will be worth the initial loss. The Leadership Insider network is an online community where the most thoughtful and influential people in business contribute answers to timely questions about careers and leadership. more

ProfNet Experts Available On Oil Volatility, Retirement Planning, Career Tips And More, PR Newswire – January 11, 2016

Consumers’ adoption rate for digital devices, especially mobile, is growing and it has impacted their shopping behavior. Because consumers are attached to a digital gadget almost all the time, retailers are enhancing their strategy on how to reach to consumers more effectively (and starting to focus more on digital marketing)... more

What Is the Forecast for FSI and Digital Offers in 2016?
CPGmatters – January 1, 2016

Digital coupons will become a more integral piece of a retailer’s promotional mix. Because of the security and flexibility that they offer, they will be used to provide the sharpest of price points to loyal consumers. Retailers and CPGs can track (at very granular level) what is happening with digital coupons. more

Fighting the Fraud: The Paper Coupon Black Hole
Progressive Grocer – December 23, 2015

Imagine a problem so big — yet so subtle — that it’s costing U.S. retailers and manufacturers hundreds of millions of dollars per year. It’s a method of counterfeiting a currency so simple that instructions are available through the click of a mouse. more

Progressive Grocer’s – Top Women in Grocery
Progressive Grocer, Magazine – June 18, 2015

Black oversees all operations, engineering, sales and finance, legal and HR functions of the company, whose systems allow digital coupons to be loaded onto frequent-shopper cards for instore redemption. She managed the transition of YOU Technology from an independently owned company to Kroger ownership, protecting YOU Technology’s other retailer clients’ privacy and confidentiality. more

Mobile, Mobile, Mobile
Mark Heckman Consulting, Commentary – April 24, 2015

During a recent panel discussion* on the topic of digital coupons, I asked Ajay Amlani, General Manager and Founder of You Technology what his three top areas of priority in terms of increasing the efficacy and volume of digital coupons and content in the coming year. His answer, without hesitation was adamantly -Mobile, Mobile and Mobile! more

10 Entrepreneurs Who Can’t Be Overshadowed by Men–Even in Silicon Valley – December 18, 2014

San Francisco girl power. It probably doesn’t surprise you that there are a lot of fast-growing companies in San Francisco. But with all the talk of gender inequality in the Bay Area, these women are challenging stereotypes and taking on their male counterparts in Silicon Valley with zeal. Click through to take a gander at SF’s fastest-growing, women-led private companies. more

YOU Technology: Helping Retailers Provide Digital Coupons to Shoppers
Coupons Daily – November 18, 2014

Known as one of the most successful (if not, the best) digital coupon networks on the Internet, YOU Technology makes the couponing experience quite stress-free for customers and retailers. The company builds a platform for retailers to deliver the right coupons to the right customers at the right time. more

Fastest Growing San Francisco Companies
UnitedLayer – October 15, 2014

Greater San Francisco, or the “Bay Area”, is a Hotbed of Innovation. Some of the greatest technical inventions originated between Berkeley and San Jose. To provide a clear view of the companies behind the amazing work proliferating in our region, we at UnitedLayer put together a map of the 100 Fastest Growing San Francisco Companies. more

Digital Coupons: Where Are We Going? Produce Industry News – April 28, 2014

Believe it or not, the produce industry is becoming increasingly embedded within the digital age. It seems like any time I visit my local Safeway, I see people swiping away on their smartphones as they browse the produce aisles, looking up the latest deals as they shop. What is this tech phenomenon? Digital coupons. more

What Kroger’s Acquisition of Digital Coupouner YOU Technology Means for its Strategy
The Motley Fool – March 14, 2014

After barely letting the ink dry on the completion of its mega merger with Harris Teeter, Kroger (NYSE: KR ) is at it again. The Cincinnati-based grocer struck a deal to acquire YOU Technology Brand Services, a digital-coupon marketing company with thousands of retailers on its platform. more


We dedicate

ourselves to building the best products for our retailers to captivate and engage their shoppers with relevant offers delivered how they want, where they want and when they want – replacing paper and saving trees.

We commit

to innovation and best-in-class execution, tenaciously.

We advocate

within and on behalf of our retailer partners, amplifying their strategy.

Meet the Team

  • Cheryl Black

  • Ajay Amlani
    EVP Corp Development

  • Hemanga Nath

  • Sandi Lomeli-Rose

  • Cassie Davis

  • Brandon Armstrong

  • Mary Ann Galindo

  • Carla Fuentes
    Client Services

  • Erin Taylor
    Client Services

  • Leanne Villanueva
    Accounting & Finance

  • Jennifer Pandey
    Client Services

  • Natassja Sacdalan
    Client Services

  • Eamon Newton
    Client Services

  • Katrina Yap
    Client Services

  • Julie Nelson

  • Nicole Correia
    Client Services

  • Van Tran
    Interactive Services

  • Jacqueline Madriaga
    Client Services

  • Caroline Gee
    Client Services

  • Avinash Sridhar

  • Meredith Dodge
    Interactive Services

  • Bhaskar Pothireddy

  • Maya Mirt
    Client Services

  • Brian Pecko
    Product Management

  • Mary Levander
    Client Services

  • Ric Robins
    Interactive Services

  • Meggan Clark
    Client Services

  • Patricia Johnson
    Client Services

  • Mike Comb

  • David Cox-Espenlaub
    Interactive Services

  • Sripriya Appachar

  • Sukanya Karunakaran

  • Sudeshna Jaltar

  • Shanthi Maturi

  • Srija Bethu

  • Derek Shek

  • Mario Ledesma

  • Jayanti Modigunta

  • Jesse Spencer

  • Minoo Parivash

  • Greg Hoskin
    Interactive Services

  • Deepak Agrawal

  • Morris Delgado

  • Mohammad Alam

  • Glen Gerod

  • Srini Gundapu

  • Katie Franz

  • Johann Lynch

  • Alex Abarca

  • Zil Shah

  • Sarah Buecher
    Client Services

  • Ryan Kunda
    Accounting & Finance

  • Pravesh Kumar

  • Fabio Bullara

  • Kyle McGillicuddy-Penna

  • Earl Bingham

  • Michelle Yu
    Interactive Services

  • Ashish Sharma

  • Michael Lim

  • Joe Wu

  • Subhash Pattani

  • Eric Chiang

  • Allie Rose
    Client Services

  • Oleksandr Ryzhuk

  • Elizabeth DiRoma
    Client Services

  • Kate Grzeca
    Client Services

  • Darren Adkinson

  • Shahdi Mokhtara
    Client Services

YO! We’re Looking for U!

Who’s the power behind YOU Technology? Awesome people that’s who! Without our dedicated team, there would be no YOU Technology (and more shoppers would still be killing trees with paper coupons). We embrace everyone’s brainpower (from intern to CEO) and the ideas they bring to the table. We value a culture where everyone can simply be themselves and be heard. As the old saying goes, we work hard … and play hard! We turn ideas into reality … and we never stop learning. We drink a lot of coffee and eat a lot of snacks (you should see our snack room) while brainstorming on IM, in conference rooms, at each other’s desks and on our way to the restroom. We deliver top-notch service to our retailers and make no apologies for the fun we have while doing it.

Let’s Connect

Your Full Name*


Your Email*

Area of Interest

YOU Technology, LLC.

YOU Technology’s offices are situated just south of San Francisco in Brisbane, CA overlooking the beautiful San Francisco bay.

1000 Marina Blvd.
Suite 300
Brisbane, CA 94005

Phone: 650-624-3800
Fax: 650-624-3899